Traverse City

The paradise of Michigan’s lower peninsula is more than a Lake Michigan beach, more than a paddle board trip, a scenic trail, or rolling wine country. More than one of the nation’s top golf destinations, or even some of the best food and craft beer in the Midwest. It’s having all of it at your fingertips. You won’t believe it if you haven’t seen it.

We invite you to Get Up and Go...

Hike the Sleeping Bear Dunes and swim at Esch Road Beach.

Perfect your groundstroke at the Resort’s tennis facility.

Relax and rejuvenate at Spa Grand Traverse.

Go wine tasting at Bower’s Harbor Vineyards.

Stand-up paddle board at the Resort’s private beach club.

Golf the Jack Nicklaus signature course The Bear.

Drink craft beer at Short’s Brew Pub.

Dine atop the Resort’s Tower on the 16th-floor Aerie Restaurant & Lounge.

Hit on 16 at Turtle Creek Casino.


It's the journey that excites us. But it’s the destination that calls us.

“Traverse City is a resort center for every vacationer, no matter his age, his recreational desires, or the size of his purse… from the charm of the wild to the most modern comforts of city life.”

—Circa 1940, “Vintage Views along the West Michigan Pike”

Since the nation’s first motorists began journeying to Michigan in open-sided automobiles, not muchand so muchhas changed in “The Heart of Nature’s Playground.”

Blue-ribbon streams, protected bays, and sparkling Great Lake shores still hold the same allure. The forests still invite four-season walks and the just-picked sweetness of local farms. And a short drive west, the “Most Beautiful Place in America,” Sleeping Bear Dunes National Lakeshore, stretches for 35 glorious miles.

Today, an ever-growing parade of festivals, a pulsing arts scene, championship golf, athletic excursions, and enticing culinary events also draw visitors to the Cherry Capital time and time again.

“10 Most Beautiful Towns in the World”
 
– Select City Magazine (2018)

“21 Best Beaches in the World”
 
– National Geographic (2017)  

“America's Favorite Beach Towns”
 
– Travel & Leisure (2016)

Discover Traverse City

Upcoming Events

November 16
Traverse City Shop & Sip


Spa Grand Traverse Week of Giving


Slingshot and Fun Rentals


December 25
Christmas Day Buffet


November 29-December 1
Spa, Shop, and Play Weekend


November 16
MSU at U of M Tailgate

 

January 31, 2019-February 2, 2020
Spa & Culinary Weekend


December 31
New Year's Eve


February 7-9, 2020
Bowers Harbor VIP Wine and Spa Weekend


Fall Spa Deals


November 15
North vs South Brewery Battle


March 27-28, 2020
Rove Estate VIP Wine & Spa Weekend


Wednesdays 4:00-6:00pm
Happy Hour at Spa Grand Traverse


December 7, 2019


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Barefoot Magazine

  • Destination Relaxation

    For five years, Spa Grand Traverse Director Dawn Olsen thought about the changes she wanted to make to the resort’s 7,000-square-foot spa and salon.

  • New Look for Iconic Governors' Hall

    Premier gathering space undergoes $1.5 million renovation

  • Reuniting at the Resort

    “It’s a beautiful place to reconnect and build close ties to those we love in one of the most spectacular places in Michigan.”
    —Lori, Leaver family reunion

The Clubhouse
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